April 12th 2013, as part of the practical learning experience, UIC Design students visited LOWE, one of the world’s best creative advertising agencies. At LOWE, the students had the privilege to go around the office to meet LOWE’s creative experts who kindly shared about the creative process in advertising. The students learned first hand from LOWE, their journey in becoming the #1 Advertising Agency in the world. This visit is one of the best learning grounds before the students enter the professional world. Not only did the learn about the inner working of one of the most well known companies in the world, during this visit, the student also had the chance to build their network. Experience is surely the best teacher and it is learning from successful experience, which makes it even more interesting, agree?